Building on the immense success of the Nikon D3 professional D-SLR camera, the D700 offers pro-level performance and an extensive array of features and innovations in a comfortably nimble platform. In addition to the Nikon-original FX-format CMOS sensor, the D700 incorporates Nikon's EXPEED Image Processing System, Nikon’s renowned 51-point auto focus system with 3D Focus Tracking and two Live View shooting modes that allow photographers to frame a shot using the camera's three-inch high-resolution LCD monitor. The D700 also features Nikon’s sophisticated Scene Recognition System and a new active dust reduction system.
Nikon’s flagship FX and DX-format cameras, the D3 and D300 respectively, established new benchmarks for digital image quality, speed, and unmatched ISO performance. The D700 maintains this new measure with exceptional overall image quality, broad tonal range and depth, and extremely low noise throughout its native ISO range of 200 to 6400.
“Nikon FX-format cameras have teamed with our strong lineup of DX-format models to offer photographers unprecedented advancements in performance and versatility along with the freedom to choose the format that best serves their needs. Today’s introduction of the D700 offers an important new option to photographers who need the overall performance and imaging perspective Nikon FX-format cameras offer,” said Edward Fasano, general manager for marketing, SLR System Products at Nikon, Inc. “Nikon has developed a host of innovative technologies such as the Scene Recognition System and Picture Control, incorporating them into both FX and DX-format digital SLRs to ensure that photographers can leverage the advantages of both formats seamlessly, and achieve the end-results that best fulfill their photographic vision.”
The legendary Nikon FX-Format CMOS sensor
The D700’s 12.1-megapixel FX-format CMOS image sensor provides exceptional image quality throughout its remarkable ISO sensitivity range. A large pixel size of 8.45 µm allows for an extremely low signal-to-noise ratio and a wide dynamic range. The 12-channel readout enables accelerated information transfer, allowing the D700 to shoot at speeds of up to eight frames per second at full resolution (using the optional MB-D10 Multi Power Battery Pack) and quickly write image data onto the CompactFlash™ card.
The D700 offers a versatile base ISO range from 200-6400 but can be expanded to range from ISO 100 (Lo-1) to 25,600 (Hi-2) affording photographers the new-found confidence to shoot in the widest variety of lighting conditions from the brightest midday sun to dim interiors. Images previously thought to be impossible to create without complex lighting set-ups or lengthy post-processing are now captured easily and faithfully with the D700, unleashing new and diverse shooting possibilities.
Also new to the D700 is Nikon’s first self-cleaning system designed for the FX-format sensor. Utilizing four distinct vibration frequencies, the D700 frees image degrading dust particles from the sensor’s optical low-pass filter at start-up, shut-down or on demand. As an added benefit, the mirror box and entire shutter mechanism are constructed of materials that resist creating debris that can affect image purity.
Fastest speed and autofocus in its class
The D700 starts up in a mere 0.12 seconds and has a nearly imperceptible shutter-lag response time of 0.40 milliseconds, making this an extraordinarily responsive tool for the demanding photographer. The D700 can record full-resolution JPEG images at an astounding five frames per second (fps), or eight fps with the optional MB-D10 battery pack for up to 100 images, or up to 17 lossless 14-bit Nikon NEF (RAW) files. To write images efficiently, the Nikon D700 is also compliant with the next-generation of high-speed UDMA CompactFlash™ cards that will enable recording speeds up to 35 megabytes/second.
The D700 offers one of the fastest and most accurate advanced AF systems on the market today. Nikon’s Multi-CAM 3500FX autofocus sensor module features 51 AF points and the ability to use 3D tracking to focus and lock-on a moving subject. The 15 cross-type sensors and 36 horizontal sensors can be used individually or in groups, with the option for Single Area AF mode and Dynamic AF modes using groups of either 9, 21 or all 51 focus points. The system also features 3D Focus Tracking with automatic focus point switching that takes advantage of all 51 AF points as it uses scene color content and light information to accurately track the subject.
Intelligent features for sophisticated performance
The D700 relies on a wealth of innovative Nikon technologies to help photographers create superb images. Nikon’s Scene Recognition System analyzes information from the 1,005-pixel RGB light sensor for use in auto exposure, auto white balance and autofocus calculations. The Scene Recognition System also assists autofocus by tracking subject position and automatically shifts the AF points used to match the subject’s movement within the frame. This system also contributes to higher accuracy of auto exposure and auto white balance detection, resulting in sharp landscapes, flattering portraits and engaging action shots.
Photographers also have the option to enhance their pictures during or after capture with the Picture Control System and Active D-Lighting. Nikon’s Picture Control System enables users to adjust their images to pre-set parameters such as Standard, Neutral, Vivid and Monochrome that apply tweaks to image sharpening, tone compensation, brightness, overall tone and saturation. D-Lighting uses localized tone control technology to further optimize highlight and shadow detail while also maintaining natural contrast, giving photographers the ability to capture more perfectly exposed images, even in unusual lighting conditions. Active D-Lighting lets photographers choose from various intensities during capture, while a new Automatic mode also applies varying levels of D-Lighting as, and when needed, to enhance photos while shooting.
Enhanced Live View modes and viewfinder
Ideal for studio, remote applications and more, Nikon’s Live View allows the photographer to compose the subject on the bright three-inch, TFT LCD monitor. In Handheld mode, the user is able to recompose the frame prior to actual shooting; familiar TTL phase-detection AF is activated, using all 51 AF points. Tripod mode is designed for precise focus accuracy with still subjects and tripod stabilization. It enables focal-plane contrast-detect AF on a desired point within a specific area. Remote view, focusing and shooting can also be controlled from a PC (via connection or wireless) using the optional Nikon Camera Control Pro 2 software. Additionally, the Virtual Horizon feature on the D700 can now be superimposed over the Live View monitor image to aid composition.
While using Live View to compose or review images and settings, users will appreciate the ultra-high resolution 920,000-dot VGA, three-inch TFT LCD monitor with tempered glass that provides a wide 170-degree viewing angle. The large monitor is remarkably effective when confirming the focus with enlarged playback images. The camera also outputs a video signal to an HD television using the new smaller HDMI-C standard, which is an excellent solution for workshop demonstrations or shooting tethered for clients.
Photographers will also be able to compose images easily using the wide and bright viewfinder that features an eye-level pentaprism with high refraction index and provides a 95 percent frame coverage with 0.72x magnification. Each of the 51 AF points, as well as a framing grid, can also be superimposed on the finder screen to suit the photographer’s personal preferences.
Rugged construction and durability
High-strength magnesium alloy is used for the construction of the camera body, rear body and mirror box to create a precision platform, reduce weight and provide rugged durability. The camera is tested to stand up to the rigors of the globetrotting photographer and is weather sealed using precision O-rings where connections are made to effectively combat dust and moisture.
The shutter unit employs an assembly made of a new composite carbon fiber and Kevlar hybrid material. Tested on fully assembled cameras, the D700’s shutter unit has been proven through 150,000 cycles under demanding conditions. The self-diagnostic shutter constantly monitors and maintains shutter precision to ensure peak performance.
Price and availability
The new FX-format Nikon D700 D-SLR camera will be available late July 2008, and will have an estimated selling price of $2,999.95 (body only).*
About Nikon
Nikon, At the Heart of the Image™. Nikon Inc. is the world leader in digital imaging, precision optics and photo imaging technology and is globally recognized for setting new standards in product design and performance for its award-winning consumer and professional photographic equipment. Nikon Inc. distributes consumer and professional digital SLR cameras, NIKKOR optics, Speedlights and system accessories; Nikon COOLPIX® compact digital cameras; COOLSCAN® digital film scanners; 35mm film SLR cameras; Nikon software products and Nikon sports and recreational optics. Nikon D Series digital SLR cameras are recognized as “Highest in Customer Satisfaction with digital SLR cameras,” according to the latest J.D. Power and Associates 2007 digital Camera Satisfaction Study. Nikon Corporation, the parent company of Nikon Inc., recently celebrated its 90th anniversary and announced the production of over 40 million NIKKOR SLR interchangeable lenses. For more information, dial (800) NIKON-UX or visit http://www.nikonusa.com, which links all levels of photographers to the Web's most comprehensive photo learning and sharing communities.
For J.D. Power and Associates award information go to jdpower.com
* Estimated selling price listed is only an estimate. Actual prices are set by dealers and are subject to change at any time.
The SB-900 offers unprecedented zoom range coverage from 17 to 200mm, to increase flexibility in a variety of shooting conditions, while automatically adapting itself to Nikon’s FX or DX-format cameras. Additionally, light output has been increased to a maximum guide number of 48/157.5 (ISO 200, meters/feet at 35mm FX-format and Standard). Photographers can now also select from three light patterns; “Center-weighted” provides the highest guide number and is suitable for images such as portraits, where light falloff at the image edges is of less importance. “Standard” provides a familiar pattern, similar to the SB-800, and is ideal for general photography and “Even” which delivers the most consistent edge-to-edge coverage, making it ideal for situations such as group photography. Additionally, Nikon’s newest flagship Speedlight provides photographers with advanced wireless i-TTL capabilities allowing the utilization of multiple Speedlights with ease and confidence on location or in the studio.
“Nikon is proud that its innovative leadership in flash technologies has been praised by photographers who have realized the versatility and power that the Nikon Creative Lighting System contributes to their photography,” said Edward Fasano, general manager for marketing, SLR System Products at Nikon, Inc. “The SB-900 Speedlight now provides photographers with a new level of portable lighting functionality, with performance and intelligent features that adapt to an even wider scope of lighting challenges.”
The SB-900 Speedlight is engineered to address the creative lighting challenges faced by today’s photographers including a need for fast, on-demand performance, and the ability to adapt seamlessly to nearly any lighting scenario. The SB-900’s innovative design has the
Xenon flash tube and reflector system moving independently – allowing for a wider zoom range from an extreme wide angle of 17mm (FX) to the telephoto setting which reaches 200mm without the aid of accessories or as wide as 12mm in DX mode with the built-in wide-angle panel engaged.
The SB-900 offers a quick recycle time of 4.0 seconds (at full power) with four Alkaline AA batteries which drops to a mere 2.3 seconds (at full power) while using four rechargeable NiMH batteries—about 25 percent faster than the SB-800 with its fifth battery attachment.
While ease of use has always been a defining hallmark of the Nikon CLS System, the user interface has been even further refined to simplify control and offer faster operation. Controls for setting the wireless Master and Remote have been relocated to the outside of the unit for easier access and frequently used functions are easily adjusted with a new Rotary Select Dial. A larger LCD screen is easy to read, even in direct sunlight, and photographers can assign “My Menu” hotkeys for quicker access to commonly used functions. A new thermal cut-out protection system monitors conditions when the flash might overheat due to excessive rapid bursts. Helpful operating temperature information is provided to the photographer with an innovative temperature gauge displayed on the LCD screen.
For the first time, Nikon SB-900 Speedlight users will have the ability to take advantage of future performance advancements, by way of user-uploadable firmware. The user will be able to download the firmware onto a flash media card and upload it to the flash unit through select digital SLR cameras.*
The SB-900 Speedlight is Nikon’s most intelligent Speedlight ever, created in response to the needs of today’s digital photographic professionals. When using the included fluorescent or incandescent filters and adaptor, the flash automatically recognizes what filter is being used and automatically adjusts white balance accordingly on the latest Nikon D-SLRs.* Additionally, the SB-900 aids auto focus with a broader AF assist beam that covers a wide 20-105mm that is matched to all of the D3, D700 and D300’s 51 focus points. The bounce and swivel capability of the SB-900 has been expanded to include: tilt up to 90 degrees, down minus 11 degrees, and a full 180-degree swivel left or right, allowing more creativity for on or off camera use, or as a remote Speedlight.
The SB-900 serves as the new core for the Nikon Creative Lighting System when used in combination with Nikon SLRs, and supports Advanced Wireless Lighting as a master or a remote Speedlight, inviting photographers to discover endless creative possibilities. While using one or more Nikon Speedlights wirelessly, photographers can artistically use shadows, highlight details, and light complicated angles with ease. Along with the SB-900, the Nikon Creative Lighting System features a comprehensive assortment of personal lighting tools that include the agile SB-600 and SB-400, and the remarkable R1 and R1C1 Wireless Close-up Speedlight systems.
Available accessories
The SD9 Battery Pack boosts flash recycle time to a mere one second (at full power). For faster recycling or all-day shooting it accepts up to eight AA batteries. To enhance the weatherproof ability of Nikon D-SLRs, optional Water Guards will be available for select cameras to protect the connection between the flash and camera, allowing users to utilize the flash when weather conditions are less than ideal.
Price and availability
The new Nikon SB-900 Speedlight is scheduled to be available in August 2008, and will have an estimated selling price of $499.95.** The SB-900 will come packaged with the Speedlight Stand, Bounce Adapter, Color Filter Holder, Intelligent Color Filter Kit, Diffuser Dome and the Soft Case. The SD9 Battery Pack is also scheduled to be available in August 2008 with an estimated selling price of $230.00.
About Nikon
Nikon, At the Heart of the Image™. Nikon Inc. is the world leader in digital imaging, precision optics and photo imaging technology and is globally recognized for setting new standards in product design and performance for its award-winning consumer and professional photographic equipment. Nikon Inc. distributes consumer and professional digital SLR cameras, NIKKOR optics, Speedlights and system accessories; Nikon COOLPIX® compact digital cameras; COOLSCAN® digital film scanners; 35mm film SLR cameras; Nikon software products and Nikon sports and recreational optics. Nikon D Series digital SLR cameras are recognized as “Highest in Customer Satisfaction with digital SLR cameras,” according to the latest J.D. Power and Associates 2007 digital Camera Satisfaction Study. Nikon Corporation, the parent company of Nikon Inc., recently celebrated its 90th anniversary and announced the production of over 40 million NIKKOR SLR interchangeable lenses. For more information, dial (800) NIKON-UX or visit http://www.nikonusa.com, which links all levels of photographers to the Web's most comprehensive photo learning and sharing communities.
For J.D. Power and Associates award information go to jdpower.com
* With D3 and D700 Cameras only
** Estimated selling price listed is only an estimate. Actual prices are set by dealers and are subject to change at any time.
When shooting subjects, such as tall buildings with a conventional lens, composition often calls for tilting the axis of a camera. This typically results in a significant distortion of converging lines, impacting the desired visual accuracy of the image. A PC-E NIKKOR lens’ “shift” control provides correction for this type of distortion. “Shift” control can also give a photographer the ability to “effectively” move the apparent position of the camera—providing further perspective versatility, allowing, for example, the ability to avoid unwanted reflections in an image.
A PC-E lens’ “tilt” control gives photographers additional creative control over depth-of-field. Known as the Scheimpflug principal, tilt-shift lenses are capable of modifying the focal plane of the lens, allowing the extension or limitation of the point of critical sharpness in the image. The combination of “tilt” and “shift” controls featured in all PC-E NIKKOR lenses gives photographers extraordinary control over perspective—control which simply is not possible with conventional lenses.
A special tilt/shift mechanism gives users up to +/- 11.5mm shift for perspective control and +/- 8.5-degree tilt control for creative focus. The Perspective Control lenses correct distortion and vanishing point issues with convenient side-mounted controls at 1mm / 1-degree intervals that will adjust the focal plane with shift and tilt adjustments. The lens optics rotate up to 90 degrees right or left for perspective control adjustment, while a click-stop is provided every 30 degrees. Photographers can confirm the effect of each adjustment accurately through their Nikon SLR viewfinder.
The new PC-E Micro NIKKOR 45mm f/2.8D ED and PC-E Micro NIKKOR 85mm f/2.8D offer a combined standard-to-medium telephoto range coupled with dramatically expansive depth-of-field that is well suited for a variety of tasks and the exploration of new levels of creativity.
All NIKKOR-E lenses incorporate a rounded nine-blade electromagnetic diaphragm that provides auto aperture control when used with Nikon SLRs that feature an electronically controlled aperture, including the D3, D300 and newly announced D700 camera.* This unique feature allows photographers to more easily compose images without the typical darkening of the frame experienced with other lenses of this type.
The PC-E Micro NIKKOR 45mm f/2.8D ED lens continues the NIKKOR legacy of high-quality optics and durable design. It features an Extra-low Dispersion (ED) glass element providing superior sharpness and color fidelity by effectively minimizing chromatic aberration and three aspherical lens elements to minimize various other types of lens aberration. While both lenses offer a 1:2 reproduction ratio, the PC-E Micro 85mm f/2.8 D lens offers a medium-telephoto angle of view and increased camera-to-subject working distance that is preferable in many applications. In addition, both lenses incorporate Nikon’s Super Integrated coatings that deliver superior color reproduction, as well as Nikon’s exclusive Nano Crystal Coat to virtually eliminate any remaining instances of ghosting and flare.
Together with the recently announced NIKKOR PC-E 24mm f/3.5 ED lens, photographers now have a comprehensive assortment of Perspective Control NIKKORs ranging from wide to medium-telephoto from which to choose.
The PC-E Micro NIKKOR 45mm f/2.8D ED and PC-E Micro NIKKOR 85mm f/2.8D lenses are scheduled to become available through Nikon authorized dealers in the U.S. beginning in August 2008 for an estimated selling price of $1,799.95 and $1,739.95, respectively.**
About Nikon
Nikon, At the Heart of the Image™. Nikon Inc. is the world leader in digital imaging, precision optics and photo imaging technology and is globally recognized for setting new standards in product design and performance for its award-winning consumer and professional photographic equipment. Nikon Inc. distributes consumer and professional digital SLR cameras, NIKKOR optics, Speedlights and system accessories; Nikon COOLPIX® compact digital cameras; COOLSCAN® digital film scanners; 35mm film SLR cameras; Nikon software products and Nikon sports and recreational optics. Nikon D Series digital SLR cameras are recognized as “Highest in Customer Satisfaction with Digital SLR cameras,” according to the latest J.D. Power and Associates 2007 Digital Camera Satisfaction Study. Nikon Corporation, the parent company of Nikon Inc., recently celebrated its 90th anniversary and announced the production of over 40 million NIKKOR SLR interchangeable lenses. For more information, dial (800) NIKON-US or visit http://www.nikonusa.com, which links all levels of photographers to the Web's most comprehensive photo learning and sharing communities.
*Some functions will be limited when used with cameras other than the D3, D700 and D300.
** Estimated selling price listed is only an estimate. Actual prices are set by dealers and are subject to change at any time.
For J.D. Power and Associates award information, go to jdpower.com
Capture NX 2 offers users a wealth of new technologies focused on photographers, including the innovative new Selection Control Point that places a commanding suite of image editing tools at the user’s fingertips to simplify and accelerate the image editing experience. Additionally, Capture NX 2 adds an advanced Auto Retouch Brush for seamless retouching, an improved yet simple user interface, updated menus, browser functionality and an increase in performance.
Whether users choose JPEG, TIFF files, or take advantage of advanced RAW (NEF) processing capabilities, Capture NX 2 is an asset to any workflow. With a minimal learning curve, users are able to take advantage of simplified image browsing, selection and labeling and improved batch-processing capabilities.
To download the 60-day free trial (Mac and PC versions) and sample the powerful creative possibilities of Capture NX 2, please visit http://www.capturenx.com. To purchase the unlimited full version, users can obtain a license through the trial, visit their local imaging retailer or shop securely online at the Nikon Mall by logging-on to http://www.nikonmall.com. The manufacturer’s suggested retail price is $109.95 to upgrade from version 1, or $179.95 for the full 2nd version.
About Nikon
Nikon, At the Heart of the Image™. Nikon Inc. is the world leader in digital imaging, precision optics and photo imaging technology and is globally recognized for setting new standards in product design and performance for its award-winning consumer and professional photographic equipment. Nikon Inc. distributes consumer and professional digital SLR cameras, NIKKOR optics, Speedlights and system accessories; Nikon COOLPIX® compact digital cameras; COOLSCAN® digital film scanners; 35mm film SLR cameras; Nikon software products and Nikon sports and recreational optics. Nikon D Series digital SLR cameras are recognized as “Highest in Customer Satisfaction with digital SLR cameras,” according to the latest J.D. Power and Associates 2007 digital Camera Satisfaction Study. Nikon Corporation, the parent company of Nikon Inc., recently celebrated its 90th anniversary and announced the production of over 40 million NIKKOR SLR interchangeable lenses. For more information, dial (800) NIKON-UX or visit http://www.nikonusa.com, which links all levels of photographers to the Web's most comprehensive photo learning and sharing communities.
For J.D. Power and Associates award information go to jdpower.com
In addition, Capture NX 2 adds an advanced Auto Retouch Brush for seamless retouching, an improved yet simple user interface, updated menus, browser functionality and an increase in performance. Whether you choose JPEG, TIFF or RAW (NEF) files, Capture NX 2 is the perfect complement to the growing Nikon Digital System. It also offers advanced RAW (NEF) processing capabilities, simplified image-browsing, selection and labeling as well as improved batch-processing capabilities, superior color management and comprehensive system compatibility with Nikon’s EXPEED image processing concept.
“We have listened carefully to the requests of current Capture NX users and photographers in developing this powerful new software. This is an economical solution for the photographer who requires non-destructive image editing and wants to quickly and easily process their images,” said Michael Rubin, senior manager for Software Products at Nikon Inc. “With the addition of revolutionary new tools, photo enthusiasts as well as professionals will be able to reap the benefits of Capture NX 2.”
While providing incomparable editing options for Nikon’s Electronic Format RAW (NEF) files, Capture NX 2 enables simplified editing and processing for most JPEG and TIFF files regardless of camera manufacturer or model.* Its broad range of editing tools makes image retouching, enhancing and editing simple and intuitive, allowing users to immediately see the effects as they are applied. Whether a professional photographer, enthusiast or casual shutterbug, many will find Capture NX 2 to be a great stand-alone photo editing solution, while others will discover that Capture NX 2 is a remarkably effective addition to their existing photographic workflow.
New Additions to Capture NX 2
Capture NX 2 is complemented by a myriad of features and tools that include the following:
• Selection Control Points: Now users can selectively edit photographs without the need to manually outline or mask the area for editing. Simply place a Selection Control Point anywhere on the photograph then choose from almost any adjustment such as D-Lighting, Unsharp Mask or noise reduction, while limiting the “reach” of that adjustment to just the selected area.
• Auto Retouch Brush: Capture NX 2 adds an automatic retouch tool to its image editing toolbox, allowing users to seamlessly remove blemishes, dust, and other distracting elements from photographs while maintaining the integrity of the image.
• Shadow/Highlight Adjustment: With just a simple slider adjustment, users can easily open up shadows or recover blown out highlights.**
• Redesigned GUI with Customizable Workspaces: As part of an interface redesign, the new Capture NX 2 includes a Workspace feature that maximizes the tool and palette layout for the task at hand. Users can create unique custom workspaces ideal for working with single or multiple monitors. All palettes and windows within can be docked or undocked or hidden as needed. Predefined workspaces include: Browser, Metadata, Edit, or an optimized combination of each. In addition, users can access their most used folders with the new “Favorite Folder” feature.
• Improved Edit List: Nikon’s Capture NX 2 also incorporates an improved edit list that allows users to apply common enhancements to images with ease. Common tools like tone curves, exposure compensation, contrast, and highlight and shadow protection are just a click away via the Quick Fix menu. The improved edit list allows for camera and lens corrections like color moiré reduction, dust off, auto color aberration, auto red-eye correction, vignette control and fisheye lens correction.***
• Simultaneous Use of Tools: Users can now complete image editing faster than ever before with the use of simultaneous tools. For example, users can adjust the brightness and contrast of an image while boosting the color of the image at the same time.
• Filters, Ratings and Sorting Toolbar: Capture NX 2 offers an advanced filtering system in its tool bar, affording users an efficient way to filter through hundreds of images by user-defined labels, ratings, file types and file attributes. What’s more, these new filters, ratings and sorting tools are integrated into the metadata palette, allowing users the ability to easily edit and view XMP/IPTC information.
Nikon’s new Capture NX 2 software represents the core of Nikon’s integrated digital imaging systems, including cameras, lenses, software, speedlights and accessories, and allows photographers of all skill levels to experience the highest performance their Nikon equipment has to offer.
Capture NX 2 will be available for purchase throughout the United States in late June 2008 with a manufacturer’s suggested retail price of $179.95 (full version) or $109.95 (upgrade). A 60-day free trial version will be available today for users who wish to experience all that Capture NX 2 offers. For more information, and to download the 60-day trial version please visit www.nikonusa.com.
About Nikon
Nikon, At the Heart of the Image™. Nikon Inc. is the world leader in digital imaging, precision optics and photo imaging technology and is globally recognized for setting new standards in product design and performance for its award-winning consumer and professional photographic equipment. Nikon Inc. distributes consumer and professional digital SLR cameras, NIKKOR optics, Speedlights and system accessories; Nikon COOLPIX® compact digital cameras; COOLSCAN® digital film scanners; 35mm film SLR cameras; Nikon software products and Nikon sports and recreational optics. Nikon D Series digital SLR cameras are recognized as “Highest in Customer Satisfaction with digital SLR cameras,” according to the latest J.D. Power and Associates 2007 digital Camera Satisfaction Study. Nikon Corporation, the parent company of Nikon Inc., recently celebrated its 90th anniversary and announced the production of over 40 million NIKKOR SLR interchangeable lenses. For more information, dial (800) NIKON-UX or visit http://www.nikonusa.com, which links all levels of photographers to the Web's most comprehensive photo learning and sharing communities.
*Some Capture NX 2 functions apply to NEF files only.
**Highlight Adjust supports RAW images, JPEG and TIFF, but is most effective for RAW images because they store additional highlight information.
***Fisheye Lens correction is only available when the image was captured using a fisheye lens.
For J.D. Power and Associates award information go to jdpower.com
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"We are very excited to engage consumers through the 'Moving Moments Photo Contest'," said Lisa Baxt, senior communications manager for Nikon Inc. "This contest is a fantastic way for people to share their favorite memories and the moments that move them for a chance to win some great prizes."
One-hundred and twenty semi-finalists in the "Nikon D60 Moving Moments Photo Contest" will be chosen beginning June 21st by a panel of judges based on the interpretation of the "moving moments" theme, their accompanying description and photo quality. The sixty D60 winners will be determined by consumers visiting and voting on their preferred picture on ashtonsd60.com between June 25 and July 15, 2008. The image that receives the most consumer votes will win the grand prize.
In addition to the photo contest, visitors to ashtonsd60.com can view images taken by the D60, learn more about the D60 with Ashton and watch the television commercial. For more information on the photo contest and the D60 D-SLR camera, please visit www.ashtonsd60.com.
About Nikon
Nikon, At the Heart of the Image™. Nikon Inc. is the world leader in digital imaging, precision optics and photo imaging technology and is globally recognized for setting new standards in product design and performance for its award-winning consumer and professional photographic equipment. Nikon Inc. distributes consumer and professional digital SLR cameras, NIKKOR optics, Speedlights and system accessories; Nikon COOLPIX® compact digital cameras; COOLSCAN® digital film scanners; 35mm film SLR cameras; Nikon software products and Nikon sports and recreational optics. Nikon D Series digital SLR cameras are recognized as “Highest in Customer Satisfaction with Digital SLR cameras,” according to the latest J.D. Power and Associates 2007 Digital Camera Satisfaction Study. Nikon Corporation, the parent company of Nikon Inc., recently celebrated its 90th anniversary and announced the production of over 40 million NIKKOR SLR interchangeable lenses. For more information, dial (800) NIKON-US or visit www.nikonusa.com, which links all levels of photographers to the Web's most comprehensive photo learning and sharing communities.
For J.D. Power and Associates award information go to jdpower.com
In addition to an innovative Wi-Fi feature, the S52c boasts 9 megapixel resolution for generating high quality prints, a 3x Zoom-Nikkor glass lens ensuring great pictures with true-to-life color, and a huge, bright 3.0-inch LCD screen for users to easily compose and share images. To help ensure the consumer will be able to capture stunningly sharp images, the S52c utilizes an Optical Vibration Reduction (VR) Image Stabilization system and ISO up to 3200, enhancing the camera’s low-light performance.
Across town or across the ocean, by using the S52c’s One Touch Email with the Picture Mail button and Nikon’s photo sharing hub, my Picturetown, consumers can take advantage of several avenues for sharing their images and videos. Through my Picturetown, users can email pictures directly to friends and family, publish pictures to the photo community sharing website Flickr, and link their photos to blogs and social networking sites. Pictures can also be sent to the email addresses of certain mobile phones for viewing.
In addition, S52c owners can utilize my Picturetown to store up to 2 gigabytes of images and movies for free, providing a valuable back up to memory card storage. S52c users are able to access my Picturetown from their computers, and nearly any portable device with internet accessibility, providing instant access to their images anytime, anywhere.
The COOLPIX S52c digital camera will be available nationwide beginning May 16, 2008. The S52c has an MSRP Price of $279.95. For more information about this and other COOLPIX cameras, please visit www.nikonusa.com.
*Six months of complimentary T-Mobile HotSpot service begins the first time you automatically connect your COOLPIX S52c digital camera to the T-Mobile network at a T-Mobile HotSpot location within the U.S. The T-Mobile HotSpot promotional offer does not include access to T-Mobile HotSpot roaming locations from the COOLPIX S52c. This offer expires on May 30, 2009.
About Nikon
Nikon, At the Heart of the Image™. Nikon Inc. is the world leader in digital imaging, precision optics and photo imaging technology and is globally recognized for setting new standards in product design and performance for its award-winning consumer and professional photographic equipment. Nikon Inc. distributes the Nikon Total Imaging System of consumer and professional digital SLR cameras, Nikkor optics, Speedlights and System Accessories; Nikon COOLPIX® compact digital cameras; COOLSCAN® digital film scanners; 35mm film SLR cameras; Nikon software products and Nikon sports and recreational optics. At the heart of every Nikon camera is Nikon’s In-camera Innovations, making it easy for anyone to take amazing digital pictures. Through the Nikon Spirit Initiative™, the company, plays an active role in supporting aspiring and advanced photographers through a variety of philanthropic organizations, educational programs, events and workshops. For more information, dial (800) NIKON-UX or visit www.nikonusa.com, which links all levels of photographers to the web's most comprehensive photo learning and sharing communities.
Nikon Podcast #9: COOLPIX News & Creative Photography
]]> Join Mark Ellwood as he sits down with Steve Heiner from Nikon. They discuss Nikon's most recent COOLPIX product offerings as well as really getting creative with your photography. Music composed by Frank Ferrucci.Listen and subscribe to this podcast in iTunes by clicking here.
For all other RSS readers, click here.
]]>Upgrades to my Picturetown include the following:
• The ability to upload RAW (NEF) files viewable as JPEGs
• The ability to search for photos by the date they were uploaded or taken using a calendar
• A full-screen slideshow option for viewing photos customizable with now up to 25 choices for background music
• A new system allowing users to rate their images on a scale of 0-5
• A seamless interaction with Nikon's Wi-Fi enabled cameras including the newly announced S52c
• The ability to receive photos uploaded via the Eye-Fi™ card
In addition to those listed above, my Picturetown continues to offer easy-to-use upload and organizational tools, the ability to send photos directly to Flickr®, a mobile application viewable on BlackBerry® devices and smart phones and 2GB free of photo storage.
"For the latest version of my Picturetown, we listened closely to consumers' feedback and added new functions and capabilities," said Bill Giordano, General Manager, Marketing, COOLPIX for Nikon Inc. "We invite all cameras users to experience my Picturetown, the ultimate destination for storing, organizing and sharing images."
My Picturetown's new features will launch end of April 2008. Two gigabytes of storage will be free with the option to purchase up to 200GB through a my Picturetown Gold Account. For more information on my Picturetown and other Nikon products, please visit www.mypicturetown.com and www.nikonusa.com.
About Nikon
Nikon, At the Heart of the Image™. Nikon Inc. is the world leader in digital imaging, precision optics and photo imaging technology and is globally recognized for setting new standards in product design and performance for its award-winning consumer and professional photographic equipment. Nikon Inc. distributes consumer and professional digital SLR cameras, NIKKOR optics, Speedlights and system accessories; Nikon COOLPIX® compact digital cameras; COOLSCAN® digital film scanners; 35mm film SLR cameras; Nikon software products and Nikon sports and recreational optics. Nikon D Series digital SLR cameras are recognized as “Highest in Customer Satisfaction with Digital SLR cameras,” according to the latest J.D. Power and Associates 2007 Digital Camera Satisfaction Study. Nikon Corporation, the parent company of Nikon Inc., recently celebrated its 90th anniversary and announced the production of over 40 million NIKKOR SLR interchangeable lenses. For more information, dial (800) NIKON-US or visit www.nikonusa.com, which links all levels of photographers to the Web's most comprehensive photo learning and sharing communities.
Flickr® and the Flickr® logo are the trademarks of Yahoo! Inc.
Eye-Fi™ is a trademark of Eye-Fi, Inc.
BlackBerry® is a registered trademark of Research in Motion, Limited
For J.D. Power and Associates award information go to jdpower.com
“We are pleased to introduce the COOLPIX S52 and the S52c to our Style Series line of compact cameras, as they combine an elegant camera design with advanced imaging capabilities," says Bill Giordano, General Manager, Marketing, COOLPIX for Nikon Inc. “With the versatile COOLPIX S52 and its Wi-Fi enabled counterpart, the S52c, users will have the opportunity to take incredible pictures with exceptional detail and sharpness."
The COOLPIX S52 and S52c feature Optical VR Image Stabilization technology, which compensates for camera shake as well as ISO capabilities up to 3200, which provide more opportunities to capture fast moving subjects and greater flexibility and clarity when shooting in low-light settings. These cameras also boast an AUTO ISO control, which automatically selects the optimal sensitivity across a range between ISO 100 and ISO 800, and up to ISO 2000 in High-Sensitivity mode.
Providing even more control and freedom in photo taking, the S52 and S52c come with a 3x Zoom-NIKKOR lens designed to capture brilliant detail and vivid colors in every photo and a huge 3.0-inch high-resolution LCD screen allowing easy sharing and viewing of images. Also, these new cameras are built on Nikon's innovative EXPEED™ digital image processing system designed to enhance noise reduction and improve the signal-to-noise (S/N) ratio.
Like all cameras in the COOLPIX line, the S52 and S52c include Nikon's unique image innovations including enhanced Face-Priority AF, which automatically finds and focuses on up to five faces within the frame; In-Camera Red-Eye Fix, which can automatically detect and correct red eye in a photo; and D-Lighting, which compensates for excessive backlight or insufficient flash in images.
The Wi-Fi enabled S52c can send images directly via email through its Wi-Fi connection, as well as support my Picturetown, Nikon’s photo sharing and storage service. Through my Picturetown, users can email pictures directly to friends and family, publish pictures to the photo community sharing Website Flickr®, and link their photos to blogs and social networking sites. Pictures can also be sent to the email addresses of a BlackBerry® device for viewing.
The S52 and S52c both feature the Pictmotion function which will allow users to combine their favorite movies and photos and create in-camera slide shows with music including songs uploaded from iTunes®.
The COOLPIX S52 and S52c come packaged with Nikon's exclusive COOLPIX Software Suite for organizing, editing and sharing photos. The S52 and S52c are SDHC compatible and utilize Nikon's ultra-compact EN-EL8 rechargeable Li-ion battery. The S52 will be available in Crimson Red and Midnight Black. The S52c will be available in Vibrant Black.
The COOLPIX S52 and S52c will be available nationwide in May 2008. The S52 has an MSRP** of $249.95, and the S52c has an MSRP** of $299.95. For more information about these and other COOLPIX cameras, please visit www.nikonusa.com.
** Manufacturers Suggested Retail Price. Actual prices are determined by Nikon Authorized dealers and are subject to change at any time.
About Nikon
Nikon, At the Heart of the Image™. Nikon Inc. is the world leader in digital imaging, precision optics and photo imaging technology and is globally recognized for setting new standards in product design and performance for its award-winning consumer and professional photographic equipment. Nikon Inc. distributes consumer and professional digital SLR cameras, NIKKOR optics, Speedlights and system accessories; Nikon COOLPIX® compact digital cameras; COOLSCAN® digital film scanners; 35mm film SLR cameras; Nikon software products and Nikon sports and recreational optics. Nikon D Series digital SLR cameras are recognized as “Highest in Customer Satisfaction with Digital SLR cameras,” according to the latest J.D. Power and Associates 2007 Digital Camera Satisfaction Study. Nikon Corporation, the parent company of Nikon Inc., recently celebrated its 90th anniversary and announced the production of over 40 million NIKKOR SLR interchangeable lenses. For more information, dial (800) NIKON-US or visit www.nikonusa.com, which links all levels of photographers to the Web's most comprehensive photo learning and sharing communities.
For J.D. Power and Associates award information go to jdpower.com
Flickr® and the Flickr® logo are trade marks of Yahoo! Inc.
iTunes® is a registered trademark of Apple Inc.
Blackberry® is a registered trademark of Research in Motion, Limited
“The COOLPIX P80 addresses a need from consumers for an ultra-zoom compact camera that offers unrivaled Nikon performance and clarity,” said Bill Giordano, General Manager, Marketing, COOLPIX for Nikon Inc. “Nikon is proud to continue delivering the highest quality imaging products for photo enthusiasts and aspiring photographers with a broad range of creative control options and superior imaging ability."
Packing the power of 10.1 megapixels, the P80 captures fine detail with the creative freedom to crop and edit. The P80 features Nikon’s legendary NIKKOR optics, ensuring quality images even while at a distance to subjects. The P80’s 18x Zoom-NIKKOR lens covers focal lengths from 27-486mm (35mm format equivalent). To ensure steady shots while utilizing the camera's versatile zoom capabilities, the COOLPIX P80 is equipped with Optical Vibration Reduction (VR).
In line with other COOLPIX P-Series cameras, the P80 includes intuitive controls via dedicated command and mode dials, providing easy access to shooting controls and exposure mode settings. The P80 offers Programmed Auto [P], Shutter-priority Auto [S], Aperture-priority Auto [A] and Manual [M] modes granting users the ability to tap into the creativity of D-SLR functions while maintaining the simplicity of COOLPIX functionality. What’s more, the P80 has the benefit of an all-new Sport Continuous Mode, allowing users to shoot as many as 30 consecutive pictures at four, six, or a quick 13 frames per second.¹
Capturing photos in lower light conditions is no problem for the P80. With a light sensitivity range up to ISO 6400², users can now create new opportunities to capture more natural-looking photos with minimal light, or fast moving subjects with unparalleled clarity.
Composing and reviewing photos is an enjoyable experience on the large, 2.7-inch LCD monitor with anti-reflection coating, wide viewing angle and 230,000 dots of high resolution. An eye level electronic viewfinder is available for quick easy viewing in challenging lighting conditions.
The P80 also offers quick access to a selection of 15 different scene-optimized and movie modes including the ability to shoot pictures in both black and white and color simultaneously. The new graphical user interface has an enhanced pop-up design allowing for more precise menu navigation and interaction.
Nikon has incorporated its user-friendly Imaging Innovations into the P80, designed to make the photo-taking process easier and more intuitive. These technologies, referred to as “Nikon In-Camera Innovations” include In-Camera Red-Eye Fix™, D-Lighting, and Face-Priority AF. In-Camera Red-Eye Fix™ automatically detects and corrects red eye, a common condition that occurs in flash photography. In playback mode, D-Lighting compensates for excessive back-light or insufficient flash in images. Nikon’s enhanced Face-Priority AF automatically finds and focuses on one person’s face or up to 12 people’s faces within one frame. Face-Priority AF provides faster and sharper focus to produce clear, crisp portraits wherever the subjects are positioned in the frame.
The COOLPIX P80 comes packaged with Nikon's COOLPIX Software Suite for organizing, editing and sharing photos. It also has PictBridge support and is compatible with SD/SDHC cards. The COOLPIX P80 will be available nationwide beginning April 2008 and has an MSRP of $399.95**. For more information about the P80 and other COOLPIX cameras, please visit www.nikonusa.com.
** Manufacturers Suggested Retail Price. Actual prices are determined by Nikon Authorized dealers and are subject to change at any time.
¹At 3MP and smaller resolution.
²At 5MP or smaller resolution
About Nikon
Nikon, At the Heart of the Image™. Nikon Inc. is the world leader in digital imaging, precision optics and photo imaging technology and is globally recognized for setting new standards in product design and performance for its award-winning consumer and professional photographic equipment. Nikon Inc. distributes consumer and professional digital SLR cameras, NIKKOR optics, Speedlights and system accessories; Nikon COOLPIX® compact digital cameras; COOLSCAN® digital film scanners; 35mm film SLR cameras; Nikon software products and Nikon sports and recreational optics. Nikon D Series digital SLR cameras are recognized as “Highest in Customer Satisfaction with Digital SLR cameras,” according to the latest J.D. Power and Associates 2007 Digital Camera Satisfaction Study. Nikon Corporation, the parent company of Nikon Inc., recently celebrated its 90th anniversary and announced the production of over 40 million NIKKOR SLR interchangeable lenses. For more information, dial (800) NIKON-US or visit http://www.nikonusa.com, which links all levels of photographers to the Web's most comprehensive photo learning and sharing communities.
For J.D. Power and Associates award information go to jdpower.com
